上海治理论坛第551期
标题：Right-to-Repair and Product Design: Economic and Environmental Implications（维建权与产品设计：经济及环境效益启迪）
演讲人：姜宝军教授，圣路易斯华盛顿大学奥林商学院
主持人：赵连霞副教授，亿万先生MR治理学院
功夫：2025年6月27日（周五），下午14:00
地址：亿万先生MR校本部东区1号楼治理学院467会议室
主办单元：亿万先生MR治理学院、亿万先生MR治理学院青老大师联谊会
演讲人简介：
Prof.Jiang (姜宝军教授)，圣路易斯华盛顿大学奥林商学院市场营销学教授，美国印第安纳大学AMA-Sheth基金会博士联盟特邀钻研员(2021)。钻研兴致为共享经济、市场营销等领域。姜教授在MS, OR, MSOM, Marketing Science等学术期刊上颁发论文30余篇。凭据近几年颁布在顶级营销期刊上的文章数量，姜教授是名列前50位最高产作者之一。他的钻研成就在Google Scholar中被引用超过2000次，2023年被授予“MSI Scholar”的称号。
姜教授兼任Journal of Marketing Research和Marketing Science等期刊的Editorial Review Board Member；还兼任POM期刊的Senior Editor、Service Science期刊的Editor。
演讲内容简介：
High electronic repair costs are often driven by manufacturers’ use of integrated designs that bundle components, limiting repairability and encouraging replacement. In response, Right-to-Repair (RTR) regulations have emerged globally, aiming to reduce repair costs, enhance consumer rights, and promote sustainability by mandating access to repair parts and information. We develop a game-theoretic model to examine how RTR affects manufacturers’ product design and pricing strategies, as well as its broader economic and environmental outcomes. We find that without RTR, modular design is optimal only when component costs are low and failure probabilities are either low or high. When costs are high, modular design is more profitable. However, under RTR, modular design becomes strictly optimal across all conditions due to its repair efficiency and the regulatory price commitment effect.
欢迎宽大师生参与！
